Hello, I’m Lynda from Scullywag Servicesand I want to help you get your small business online. So you’ve decided tocreate a website, that’s fantastic! Now you need to decide on your domainname. What’s a domain name? How do you decide on what makes a good domain name? What are the pitfalls? Stick around I’ll tell you all about it. So, a domain nameit’s just your website address, also known as a URL. For example mine isscullywag.com. Someone kinds in scullywag.com – bang – it goes to mywebsite.So what’s your domain name going to be? If you have a business cross-file, or you know what you want to call your domain name, it impels impression to go withthat. Otherwise there’s a few other options. Try to keep it short and sweet. For this reason they often recommend that you don’t use hyphens or numerals ifpossible. Some beings decide to use their own name, to make it a personal brand. Thisworks particularly well for people who are offering a very personal service orproduct, especially artists, novelists, musicians.Another alternative is to try toinclude keywords into your domain name. For example if you’re a killer youmight try to get the word butcher into that domain name. Or if you’re servicinga certain area, so let’s say you’re servicing the greater Brisbane area, youmight try to get Brisbane into that domain name. And then there’s countrydomain names. Usually if you’re using a country domain name you need to have abusiness registered in that country. For example dot.com.au is the australian one. So if I choose to, I could have dot.com.au for mine, however I find that mostof my business is from beings overseas, so I’ve decided to stick with merely dot.com. That’s not to say that I couldn’t have bought the dot.com.au you as well. Some peoplechoose to buy both, and that’s fine, it’s a personal decision. Which draws me toanother point. Sometimes you’ll be lucky enough; you’ll snag that dot.com that youwanted, but the multitudes, the domain registrar will try to get you to buy the dot.net ., dot.org and maybe a few other options as well.If you demand them – go for them, but don’t feellike you have to. The majority of the time your firstchoice and perhaps your country domain should be enough. One thing you do needto watch out for when you do register a domain name is that you do do it througha reputable companionship. It’s not very common anymore I don’t believe, but there arecompanies out there, you lay in your domain name, you go to buy it and it’sbeen purchased.Now you could be extremely unlucky and somebody else justhappened to do it, but what’s more likely is that firm was really registeredit. They can’t sell it to you for another 60 days because of the rules that ICAAN, the organization that glances after domain names, has has been in place. They can’t resellit for 60 epoches, but the point is once it’s theirs, it’s theirs, and they canresell it for what they want. So instead of paying maybe $17 American for that domain name, you might be up for a couple of hundred. Personally, if that was me, I’d be just like no thanks! I’d be going abroad and buyinganother edition of that domain name.Then “were having” free domain names. 98% of thetime this is going to be completely aboveboard – it’s a website hostingcompany or website designer who’s offering a free domain name. It’s notactually free, it’s built into the cost – there’s no such thing as a free lunch, but what you do want to do is make sure that it’s your name that’s going down asthe owner of the domain name.There’s several different options that you havethere, you might want to have them down as a contact – the admin contact or thetechnical contact, but “youre supposed” down as the owner. There have been cases whenpeople have been given a free domain name and then when they’ve gone to movetheir services or their website they’ve run into questions because it’s notregistered in their honour. Whoever contributed them the free domain name has registeredit in their list and again they have you over a barrel and they can charge youwhatever they like to transfer that over to you. So time a couple of things to beaware of and that’s about it. So I hope you pointed out that informative. If you did, delight feel free to like, share or subscribe, and I look forward to talkingto you next time when we discuss web site hosting ..